Shenzhen Senda Athena joins Airvolt Inc. to help better Air Quality in Cities across the Globe

January 10, 2025

Bucharest / Shenzhen / New York

A multinational Research, Development & Manufacturing joint-venture for display, education & climate technologies

*^{SENDA Electronics Group Factory in Shenzhen. Photo credit: Senda Electronics Group (Shenzhen) Co., Ltd. and Airvolt Inc.}*

Airvolt Inc.: Bridging Innovation, Health, and Advertising for a Sustainable Future

Founded in late 2022 by a visionary team of Romanian, Spanish, and North American entrepreneurs, Airvolt Inc. is redefining the advertising industry by integrating air quality enhancements, data collection and processing with bespoke advertising solutions. The company’s mission is twofold: to elevate public health standards in urban environments and to empower advertisers with tools that combine environmental impact with strategic outreach.

Airvolt’s approach focuses on creating healthier urban spaces through advanced air quality monitoring, pollution mitigation, and user-friendly technologies that safeguard communities while providing actionable insights. To date, the company has developed an integrated hardware-software solution that merges air purification systems, real-time air quality data, and smart advertising technologies for indoor and outdoor applications.

Senda Athena: Airvolt’s first major partnership in ASIA-Pacific region

As of Q1 2025, Airvolt is on the cusp of a major breakthrough, finalizing a joint-venture partnership with Shenzhen SENDA Athena Technology Co., Ltd., a key player within the larger SENDA Electronics Group. This collaboration sets the stage for the global deployment of Airvolt’s Air Quality AMPS (Air Monitoring and Purification Screens), an innovative fusion of environmental tech and digital advertising that has been well received in conversations with numerous VCs, Family Offices and key private and public stakeholders across the globe.

Key Features of Airvolt’s Air Monitoring & Purification Screens include:

IoT-Enabled Digital Signage: Designed for diverse environments, these screens combine multi-stage air filtration with real-time air quality monitoring and advertising capabilities.
Advanced Air Purification: Utilizing HEPA filters, carbon filters, and UV-C light, as well as other configurations, the system neutralizes pollutants, including particulate matter, gases, bacteria, and viruses, to create clean-air microclimates.
Data-Driven Advertising Integration: The network displays ads while collecting and sharing data on air purification impact, offering transparency to advertisers and the public.
Smart City Synergy: Enhancing urban air quality networks and supporting city planners through digital twins, the technology aids in informed environmental decision-making.

Airvolt’s innovative journey began with its acceptance into the European Innovation Council (EIC) Accelerator Program in 2023. Despite initial enthusiasm, challenges with the program’s internal conflicts, bureaucratic processes and shifting regulations led the company to pivot its focus toward the dynamic startup ecosystem of the United States.

Alexander B. Fredericks, Chairman of the Board, remarked:

“Airvolt’s experience with the EIC Accelerator highlighted significant inefficiencies within the European innovation ecosystem. While disappointing, it reinforced our decision to focus our efforts on markets that value agility and impact, paving the way for partnerships like our collaboration with Mr. Timber Tán Shèngwén and SENDA Athena Technology.”

Anton V. N. Radulea, Chief Executive Officer, added:

“Our journey underscores the importance of fostering an international environment that is conducive to innovation. Airvolt remains committed to its mission of delivering cutting-edge solutions that contribute to cleaner cities and smarter advertising, and we look forward to leveraging more global partnerships to drive growth and impact.”

About Airvolt’s Founders

Alexander Benjamin Fredericks
Chairman of the Board of Directors

Business development executive and product strategy expert with nearly 30 years of professional experience, having launched over 50 consumer products and built an ample network of global vendors, he provides high-level consultancy, and executive mentorship to entrepreneurs and companies. As Co-founder and Chairman of the Board of Directors at Airvolt Inc., he mostly oversees corporate governance and fundraising efforts for the company.

Anton Valentin. N. Radulea
President & Chief Executive Officer

Visionary CEO and Smart City Technology Entrepreneur, Anton Radulea combines over a decade of leadership experience with expertise in climate tech, political governance, and product development innovations. As co-founder of Airvolt Inc., he works to drive urban air purification advancements, leveraging his executive experience, strategic consultancy, and multilingual skills for a sustainable and positive impact on the environemnt.

“My passion for images and digital display innovation began in childhood when I explored electronics, fueling my curiosity for technology by opening and re-assembling old television sets. Today, I am committed to creating cutting-edge products that shape the future of our industry and pave the way for advancements that inspire and engage.”

— Timber Tan Shengwen,
Co-founder of SENDA Electronics Group
& Shenzhen SENDA Athena Technology Co., Ltd

About SENDA Athena Technology

Founded by Mr. Timber Tan Shengwen, in 2017, part of the larger SENDA Electronics Group Chinese Multinational, SENDA Athena is a dedicated manufacturer of indoor and outdoor display solutions, offering a diverse range of products like digital posters, window displays, bar screens, and interactive displays. These product lines are designed to empower users to work more efficiently and unlock new possibilities across various industries. With a strong focus on user experience, SENDA Athena invests heavily in developing innovative and user-friendly solutions. To date, the company has secured over 37 registered patents and continues to launch new products each year, helping partners achieve substantial profits while enabling users to reduce costs and improve efficiency. SENDA Athena’s mission is to empower the future, one display at a time.

Product Lines through which SENDA contributes to markets

Outdoor Digital Signage: SENDA’s outdoor advertising displays are built for durability and impact, thriving in tough environments with high brightness, IP66 weatherproofing, and advanced heat dissipation, designed for seamless content delivery in any condition. SENDA Athena employs design language and principles that focus on both functionality and aesthetics, serving as powerful branding tools that enhance urban beauty. Maintenance-free, anti-glare, low power, and auto-brightness features make them ideal for public spaces, transportation hubs, and outdoor retail, showcasing company strength while reducing costs and improving efficiency.

SENDA’s Indoor Product Lines: SENDA’s indoor advertising displays combine stunning high-definition visuals with sleek, modern designs, making them the perfect tool for capturing attention in spaces like malls, restaurants, and retail stores. These displays offer users a convenient and vivid way to showcase new content, products, information, and highlights, ensuring messages reach their audience in a more engaging and authentic manner. By enhancing the image of stores and brands, while simultaneously reducing costs and improving efficiency, indoor advertising displays have become an essential tool for ambitious businesses and individuals looking to elevate their company’s strength and presence. With flexible installation options, intelligent content management systems, and energy-efficient performance, these displays seamlessly integrate into any interior space, delivering both style and functionality.

SENDA’s Interactive Billboards for Education & Collaborative Works: SENDA’s interactive flat panel displays are cutting-edge solutions designed to enhance collaboration and engagement in education and business environments. Combining ultra-responsive touch technology with high-resolution displays, they provide seamless interaction for teaching, brainstorming, and presentations. Key features include multi-touch capability, wireless screen sharing, and built-in collaboration tools, making them ideal for classrooms, conference rooms, and training centers. With sleek designs and intuitive interfaces, interactive flat panels transform traditional spaces into dynamic hubs of innovation and communication.

Partnerships for the future

In light of several anticipated changes in tariffs and trade conditions under the upcoming Donald Trump administration, Airvolt Inc. reaffirms its unwavering commitment to full compliance with all regional regulations in every market where the it will operate. Co-founded by two U.S. and European Union citizens and considering the broader partnership with Senda Electronics Group (Shenzhen) Co., Ltd. as a leading Chinese multinational, Airvolt intends to remain steadfast in their mission to foster innovation and sustainability across borders, seeking to embody the principles of transparency, mutual respect, and adaptability, ensuring that all hardware, software and intellectual property rights operations remain in accordance with the regulatory frameworks and economic policies of the United States, the European Union, and China. By embracing these principles, Airvolt Inc. continues to demonstrate its dedication to ethical business practices, to foster global partnerships, and deliver transformative solutions that benefit all stakeholders.

Timber Tan Shengwen, GM at SENDA Athena Technology, commented:

“A product is born out of what the market truly needs. At Senda Athena, I focus on creating innovative, eco-friendly, and user-friendly solutions that make a difference. At the heart of our brand remains one key element — reputation. It’s what defines us and drives trust in everything we do. I can say truly say that partnering with Alex Fredericks and Anton Radulea at Airvolt represents an inspiring opportunity in contributing to the mission of improving urban air quality in cities. The initiative aligns well with my passion for sustainability, climate action, education, as well as with my interest for the more economically disenfranchised regions of the world. Airvolt’s innovative approach, combining air quality enhancements with digital advertising, complements SENDA’s vision for global transformative projects. As we plan to expand our global footprint with new factories and subsidiaries in Europe and North America, this collaboration comes at an ideal time. Together, SENDA and Airvolt are building a foundation for impactful solutions, and we are proud to support each other on this journey.”

Anton Radulea, Chief Executive Officer of Airvolt Inc., added:

“As we’ll work to help SENDA establish new factories and subsidiaries in the European Union and the United States, we’re also finally mobilising towards closing a new seed funding round at Airvolt Inc.. Considering the time we’ve already lost the with the European Innovation Accelerator, I strongly believe that the addition of Mr. Timber Tán Shèngwén to the Airvolt team marks a pivotal moment in our growth journey. His expertise, strategic insight, and alignment with our mission bring unparalleled value to our operations and vision. Timber’s leadership and our broader partnership with SENDA will not only enhance our capabilities but also strengthen the global potential of our innovation. I am confident that our investors will recognize the transformative impact of this collaboration as we continue building a sustainable and profitable future together.”